How to post on Instagram from your computer

If you use Instagram Desktop or the “lite” version of the app, you might want to know how to post on Instagram from your computer.

This alternative is great if you want to manage your entire account from your desktop or if you don’t have enough space on your phone.

Can you post to Instagram from your computer?

Yes, you can. Uploading photos or videos to Instagram from your computer couldn’t be easier. So much so, that we’re giving you three different ways to do it.

You can use either Metricool, Instagram Desktop, or Creator Studio, Facebook’s tool for business accounts.

Uploading a post on Instagram from your PC with Metricool

With Metricool, you can upload any type of post on Instagram from the desktop version of the social media platform. 

Some content — like photos, slides, short videos, or reels — you can post automatically, while videos longer than a minute and stories are posted semi-automatically.

So, how to post on Instagram from your computer using Metricool?

• Go to Metricool and register or sign in if you already have an account: Register HERE.
• Go to Planner, where you have all the social media content creation tools.
• Click “Create post” or check out the best times to post to increase engagement and reach.
• Within the planning box, choose what type of content you’re uploading: image, video, reels, or stories.
• Write the copy for your post, add the hashtags using the Metricool search bar, tag other accounts, tag users… basically, as if you were on the social media site itself.
• The penultimate step is to review how your post will look with the Metricool Instagram Feed Preview, which shows you how it’ll look both in your profile feed and on the post page.
• Check the Auto Post box at the bottom and the “Post now” box. Click “Save”, and you’re all set. 

You’ve posted your Instagram content from your computer!

⚠️ Metricool is an Instagram-sanctioned tool for posting, scheduling and analyzing content.

What are the advantages of posting to Instagram from your computer with Metricool?

✅ Plan your content, in addition to posting it automatically, so that your profile is always active.

✅ Analyze how your content is performing, both in terms of your account and each individual post.

✅ See the best times to post on Instagram, when your audience is most active.

Uploading a post on Instagram from your PC with Instagram

You can also share content to your profile from the desktop version of Instagram. 

Instagram Desktop has certain limitations, such as not letting you upload reels or stories, but you can upload images and videos to your feed.

Follow these steps to post from Instagram Desktop:

• Open the Instagram website and log in with your account if you’re not already logged in.
• Click the “+” button in the top right-hand corner, next to private messages.
• Select the image or video you want to upload from your computer. 
• When you have it, in the bottom left-hand corner you can choose the scale of the post, 1:1, 4:5 or 16:9; you can also zoom in on the image or, in the right-hand side, add more content to create a carousel or slide post.
• Once you have it, click “Next”. On this screen you can add filters and edit the image.
• After that you can get to work on the copy for your post, tag other users by clicking on the image, and set other options, such as adding ALT text or disabling comments and likes, etc.
• When you’re ready, click “Share”, and voilà, your post is live for everyone to see.

You can use Instagram Desktop to post images, carousels, or videos from your computer. But keep in mind that you won’t be able to share reels or stories.

If you don’t have the mobile version, it’s a great alternative.

Sharing Instagram posts from Creator Studio

Creator Studio is Facebook’s dedicated tool for content creators, where you can post on Instagram from your PC all your content.

You don’t have to register to use it, all you have to do is go to the page and if you’re logged in to Facebook, it will take you straight to the tool.

Now, how do you upload images or videos to Instagram from Creator Studio?

• Click “Create Post”, the green button at the top left.
• Select an image and short video or a long video.
• Write the copy, add a location, hashtags, media, or whatever you need for your post.
• Then choose the final touches, such as choosing to share the content to your Facebook page, disabling comments or likes, etc.
• When you have it, click “Post” — and it’s done.

Scheduling with Creator Studio involves using a joint Facebook and Instagram tool.

From here, you can see your post history, both published posts and scheduled drafts, as well as insights.

It’s an excellent tool to publish your Instagram posts from your computer.

Now you know how to post on Instagram from your computer using three methods: from Metricool, Creator Studio, and Instagram Desktop.

Want to know more about Instagram marketing? Start preparing your Instagram marketing strategy with the Metricool guide.

Carlos Bravo , 25 August 2022