TikTok’s Most Viral Videos 

10 November 2023

There are currently 1 billion active users on TikTok today. Soon after the explosion of the app, it seemed users and business owners became obsessed with the idea of virality. What is it and what is the obsession with it? 

In this blog, we are going to explore TikTok’s most viral videos, who has the most views on TikTok, which TikTok video has the most views and more. So buckle up, let’s dive in!

What Does Viral Mean on TikTok? 

To be ‘viral’ on TikTok means that one of your videos has taken off and become extremely popular. It also means that this video is being shared by lots of people on a variety of different platforms. For example, often times when you see a very popular TikTok it is likely that you will also see this video on Instagram reels as well. In regards to how many likes or views you need to be considered ‘viral,’ there actually is no exact number. 

How to Go Viral On TikTok

It is important to note that no matter how many followers you have on TikTok, anyone can go viral at any given time. But how? Here are some key tips: 

Some of the most popular viral content on TikTok has to do with following a trend. The app is heavily known for the catchy sounds and songs they have, so using trending audio can help your video perform better. 

Share engaging content 

As we discussed above, viral videos are shared on various platforms so when creating and sharing content think about what kind of content will urge users to reshare your content. Some pieces of content that could help with is is: 

  • Humorous content– who doesn’t like to laugh? Humorous content makes for great sharable videos. 
  • Educate– teach your audience something! If someone found your content to be educational, odds are they may pass on the lesson. 
  • Inspire– inspire your audience by talking about your job, cleaning your house, or teaching them how to fix a problem. 
  • SEO- be mindful of your keywords and optimization of your posts to help your videos become more “viral-prone”.

Post consistently 

Post a lot! This is simple math, the more you post the more chances you get to go viral. The TikTok algorithm favors consistency so if you are posting consistently it could help you show up on more For You Pages. According to our recent TikTok Study, we found that without a doubt, a high posting frequency is the trend on TikTok. Considering a standard posting frequency of three videos per week, we can see that the higher the posting frequency, the higher the interactions or video views. 

Analyze your account metrics

Metricool shows you the date you posted the TikTok, the number of views, likes, comments, shares, and length. You can also sort the list by the TikTok metric you’re most interested in and customize the columns.

Who has the most views on TikTok?

There is one user who holds the title for the most viewed TikTok, and his name is Zach King. He was very popular on Vine prior to TikTok where he would post magic videos. He now posts similar content on TikTok and has gained over 2 billion views on his videos. Zach King has 79.7 million followers on TikTok. 

Top Most Viral TikTok Videos 

Harry Potter Illusion by Zach King

In this video Zach is showing his magic trick where he looks like he is floating on a broom. This video gained a whopping 2.1 billion views, 22.6 million likes, 590 thousand comments, and 1 million shares. 

@zachking

They rejected my application to Hogwarts but I still found a way to be a wizard. 🧹#illusion #magic #harrypotter

♬ Zach Kings Magic Broomstick – Zach King

Glass and Cake Illusion by Zach King

In this video, the creator creates an illusion where he turns a glass of water into a piece of cake! His videos are a combination of crazy magic tricks and videos where he explains how he does them. This video got 13.2M likes, 73.9K comments, and 491K shares. 

@zachking

Do you see the glass as half full or half empty?? #perspective #magic

♬ Glass Half Full Zach King – Zach King

“M to the B” lip-syncing by Bella Porch

In this video, this creator is participating in a very popular trend a while ago. This gained 752.1 M views, 62.9 million likes, 2.4 million comments, and 42.4 million shares. The reasoning for this viral video could also be because of the popular ‘Gen Z shake

Paint Loop by Zach King

Another video by this creator is in 4th place with 660.2 million views. In this video, he creates an illusion of a hallway that is actually just a wall. 

@zachking

⚠️ Caution wet paint. Who watched until the end??

♬ original sound – Zach King

Say it Right Dance by Jamie32Bishs

This simple dance video received over 36.8 million views. 

As you can see, your content does not need to be crazy in order to go viral on TikTok. Creators posting silly dances or elaborate magic tricks both have seen similar results. 

If you want to define and improve your TikTok Strategy, Create your free Metricool account to easily and securely manage everything you need to do to grow on TikTok: 

sophie sophie , 10 November 2023

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